Data Storytelling in Marketing: Comment raconter des histoires persuasives à travers les données en ligne

Name: Data Storytelling in Marketing: Comment raconter des histoires persuasives à travers les données en ligne
Brand: Data Storytelling in Marketing: Comment raconter des histoires persuasives à travers les données en ligne
SKU: 282058
Price: 32.03 EUR
Availability: InStock
Rating: 4.80 (200 reviews)

Data Storytelling in Marketing: Comment raconter des histoires persuasives à travers les données en ligne, Data Storytelling in Marketing: Comment raconter des histoires persuasives à travers les données acheter

€32.03

SKU: 282058

Colour

Size

Size guide

Quantity

Select a size

Out of stock

: ( x )

Personalisation:

Edit

Remove Personalisation

Product Description

Product Name: Data Storytelling in Marketing: Comment raconter des histoires persuasives à travers les données en ligne
en ligne Subject Area：Business & Economics Book Title：Data Storytelling in Marketing : How to Tell Persuasive Stories T Publication Name：Data Storytelling in Marketing: How to Tell Persuasive Stories Th Publisher：Kogan Page, The Limited Item Length：9.2 in Subject：Marketing / General, E-Commerce / Internet Marketing, Commerce, Strategic Planning Publication Year：2024 Type：Textbook Format：Trade Paperback Language：English Item Height：0.9 in Author：Caroline Florence Item Weight：15.9 Oz Item Width：6.1 in Number of Pages：269 Pages ISBN：9781398615038
Marketers are storytellers, they write content, marketing strategies and devise internal communications, butunless these stories are evidence-based, they wont be believable or truly persuasive.

Understanding how to use data to build and tell stories is an increasingly important part of the modern-day marketers toolkit. Stories centered on robust evidence and credible data can withstand challenges, provide meaning, offer insight and engage audiences.

This book is designed to plug the data storytelling skills gap and enable marketing professionals to cut through the data overload, join the data dots and create engaging narratives and content. Regardless of whether youre a data expert, data anxious or a data sceptic, this book will give you the tools to help you to communicate more effectively with your customers and your stakeholders.

Written by expert trainerCaroline Florence, this book outlines how to build robust and compelling data stories. Drawing on her client work with companies such as Toyota, Lactalis, News UK, Mars Petcare and AXA, plus contributions from experts across data, insights, marketing and customer experience, this book provides a practical roadmap to increase your influence with data storytelling.

.

Data Storytelling in Marketing: Comment raconter des histoires persuasives à travers les données en ligne

Product Specifications

Delivery

This product is sold to you by .

This product will be sold by and is therefore only available for delivery to addresses within .

Returns must be sent to and will be eligible for refund only, no exchanges are available.

In accordance with our privacy policy, we will share details of your order with using a platform provided by CommerceHub.

Promotions and discounts are unavailable on this item. Gift cards cannot be used on this purchase.

For full terms and conditions, click here.

Learn more

Order now to receive by Wednesday 4 December

Order by 9pm (excludes Public holidays)
Next Day Delivery by DPD €11.99

Order by 9pm (excludes Public holidays)
Express Delivery - 48 Hours €9.99

Order by 9pm (excludes Public holidays)
Standard Delivery €6.99

Delivered within 3 - 7 days (excludes Public holidays).
Store Delivery €6.99

Spend over €400 (excluding delivery charge) to get a €20 voucher to spend in-store
International Delivery

International Delivery is available for this product. The cost and delivery time depend on the country.

Returns

You can now return your online order in a few easy steps.

Select your preferred tracked returns service. We have print at home, paperless and collection options available.

You have 28 days to return your order from the date it’s delivered.

Exclusions apply, view our full Returns and Exchanges information here.

Our extended Christmas returns policy runs from 28th October until 5th January 2025, all items purchased online during this time can be returned for a full refund. Click here for full details.

Reviews

No Products Found

My Wish List

Data Storytelling in Marketing: Comment raconter des histoires persuasives à travers les données en ligne

Product Description

Product Specifications

Delivery

Returns

Reviews

SIMILAR ITEMS

My Wish List

Data Storytelling in Marketing: Comment raconter des histoires persuasives à travers les données en ligne

Buy now.

Pay later.

Earn rewards

FrasersPlus

Product Description

Product Specifications

Delivery

Returns

Reviews

Available Products

SIMILAR ITEMS